For Ep8 of Thinking of Art, Celebrity Jeweler Azature joined me to talk about how to choose JOY every day, the importance of legacy investing in jewelry, and his advice for artists and entrepreneurs. With a family history in the diamond business, Azature has built his client base through relationships with individuals who connect to his artistic passion. Azature also showed us some of his favorite artists: Andy Warhol, Helmut Newton, and Keith Haring and a large diamond from his personal collection. He also spoke about his first internships and working with celebrities Rihanna, Scarlett Johansson, and Toni Braxton.